Video and YouTube Marketing
ENDED
Distance Learning by
Ed-next.com
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On-Site
/ Short Course
Details
Videos have become a popular method of communicating virtually among the popular social media platforms. YouTube is the world's second largest search engine, a driver of online culture, and a springboard for Internet fame. The business case
for using social media is compelling, and many businesses already make use of YouTube as part of their virtual presence. YouTube offers several channels to help build engagement and tools to help better leverage the site. This course will discuss how YouTube
can provide a platform for business marketing, from the basics of YouTube and video use for businesses to building your presence online and identifying the right metric for gauging return on investment.
After completing this course, you should be able to:
- Recall reasons to use YouTube for business social media marketing
- Define steps to starting a social media community on YouTube
- Identify several ways to build engagement with customers using YouTube
- Choose the appropriate tools that make it easier to use YouTube
- Recognize measurement methods for return on investment from YouTube use
Course Delivery
Schedules
Mar 23, 2017 - Mar 23, 2018
ENDED
| Total Hours: | 24 |
| No. of Participants: | 100 |
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