This course has been designed to develop and refresh the range of skills and techniques needed to proactively manage (rather than react to) our existing clients needs and to turn high value, major clients into long-term business partners. Developing and implementing effective and pro-active account plans for Major Accounts is essential, if profit and efficiency opportunities are to be maximised.
- Identify more ‘added value contributions’ to be made to clients business.
- Improve further on the companies’ competitive position.
- Identify additional business development and ‘new’ profit opportunities.
- Develop and refresh negotiation skills
- Develop and refresh objection handling and Closing strategies
This Managing Major Accounts (2 day course) course is available throughout the UK.