Business Planning

Whether you manage a business large or small, or a ‘not for profit’ organization, a government department or agency, you will need to be able to develop a business plan. A coherent and convincing Business Plan will form the foundations for growth. The Global Business Planning course is designed to enable managers to develop a complete business plan, with associated business financials. Your plan will enable you to justify the cost-effectiveness of your budgeting, and submit requests for financing, whether bank or venture capital investment.

You will ideally have completed the Global Market and Customer Assessment course. You will then be able to apply the information you have acquired and framed about your markets, customers and opportunity portfolio, to the development of a strong business strategy. You will use this strategy to frame sales forecasts, market positioning, and your business financial projections and capital investment requirements.

The product of this course will be a fully viable 3 to 5 year business plan, which you can use to build your business, and gather support from your stakeholders, whether senior managers or investors.

In addition, you will be able to download a financials workbook, and associated business planning worksheets.

COURSE DETAILS

• Suitable For: Business Owners and Professionals tasked with developing a business plan.
• Course Duration: 20 Hours
• Certification: Download your Certificate on completion
• Access Duration: 90 days from date of enrolment
• Additional Resources: Download Learners manual, additional articles and worksheets

COURSE CONTENT

The course comprises the following lessons:

Lesson 1 – Getting Started

SECTION 1: UNDERSTANDING THE BUSINESS

Lesson 2 – Business Description

Video – Creating a USP

Lesson 3 – Market Analysis

Video – the Importance of Knowing your Competitors

Lesson 4 – SWOT Analysis

Video – How to perform a SWOT Analysis

SECTION 2: BUSINESS DEVELOPMENT STRATEGY

Lesson 5 – Business Growth Strategy 1

Video – How to create a Vision Statement

Lesson 6 – Business Growth Strategy 2

Video – How to write a Mission Statement

Develop a Business Plan – Quiz 1

Lesson 7 – Marketing Strategy 1

Video – Pricing Strategies

Lesson 8 – Marketing Strategy 2

Video – Promotional Strategy

Lesson 9 – Operations and Management

SECTION 3: BUSINESS PLAN FINANCIALS

Lesson 10 – Financials 1 (The Income Statement)

Video – The Income Statement

Lesson 10 – Financials 2 (The Cash Flow Statement)

Video – The Cash Flow Statement

Develop a Business Plan – Quiz 2

Lesson 11 – Financials 3 (The Balance Sheet)

Video – The Balance Sheet

SECTION 4: FINALIZING THE PLAN

Lesson 12 – Risk Management

Video – Quick Start Risk Management

Develop a Business Plan – Quiz 3

Lesson 13 – Executive Summary

Develop a Business Plan – Course Evaluation

Learning

The program is delivered through Online Learning through the Global E-Learning Portal. Each course comprises:

• Online Lectures and interactive learning
• Online Videos
• Online Quizzes
• Downloadable Learning Manuals (80 pages +)
• Additional workbooks, articles, and case studies.

Assessment

Assessment in this program takes the form of Online-quizzes (normally 3 in each course). Each quiz has a pass mark of 70% and you can take the quizzes as many times as you wish.

Support

Tutor Support is available through email, web conferencing and phone, throughout your program.